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How to Choose the Perfect Diamond Stud Earrings

Why are diamond studs the most popular earrings in the world? It’s simply because there’s nothing more flattering than a brilliant diamond to illuminate your profile.  This timeless style dates back to the 19th Century and is still considered a classic must-have in every woman’s jewelry collection to this day. The right pair of diamond […]

Anniversary Gifts for Him | Wedding Band Gifts for Him

Shopping for Anniversary gifts for him this holiday season? Nothing is more important for couples than re-creating the memories of the day they said ‘I Do’ year after year.

Giving Jewelry to Your Daughter

Giving jewelry to your daughter, the bride No matter how old she ever becomes, she’ll always be your little girl. When that little girl has grown up to be the strong, beautiful and accomplished woman you always knew she’d be, and she has chosen a man worthy of all that she is, consider the gift […]

What Your Diamond Ring Says About You

Naturally, people are drawn to the diamond shape that complements their personality just as perfectly as their partner does. If you’ve ever wondered what your engagement ring says about you, here’s what your choice of diamond cut reveals. 

All About Diamond Investments

If you’re just getting started with diamond investments, we are here to help answer your most frequently asked questions.

Do’s and Don’ts of Engagement Ring Shopping

Shopping for engagement rings should be an exciting and magical experience. After all, what is more inspiring than picking out a diamond ring to represent your enduring love? 

Affording the Perfect Engagement Ring

Finding a ring that’s both affordable & beautiful is not always easy. We want to help you find the best of both worlds. 

Gold Wedding Bands for Women

Interested in Gold Weddings Bands options for women?  Planning a wedding is so exciting! Every detail feels important, from the flowers to the place cards. Most of those plans last a day, but some choices last a lifetime—like the wedding band. Jewelry trends are wonderful. Exploring new metals is a way to make a wedding […]

Diamond Wedding Band Trends

Your wedding day is just around the corner. You’ve got everything covered from colors to decorations and now, the big part.  

Verragio: Beautiful, Timeless & Exquisite

Verragio Wedding Rings; a history as beautiful as the rings themselves. At Beard’s Diamonds, we love any and all love stories. The timeless collection of Verragio jewelry in stock in our showroom at the St. Johns Towncenter reminds us that a simple love for a craft can affect and build so many memories for everyone. […]